Teen Media Company Sweety High Is Launching a Creative Agency to Target Gen Z

Sweety High, a digital media company for Gen Z girls, opened a full-service creative agency, fittingly named Extra Credit, to help brands target the sometimes challenging demographic. Frank Simonetti, CEO and co-founder of Sweety High, told Adweek that Extra Credit will tap into Sweety High's disciplines--creative digital content, talent, strategy and data--in allowing brands to......

35 Published By - adweek - 2017.12.07. 23:08
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